Senior Digital Marketing Executive
Marketing ⫽ Digital marketing
London, London
£34,000 per year
Contract, Full time
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Job description
We are a dynamic and growing company seeking a talented Senior Digital Marketing Manager to lead our digital marketing initiatives. As we continue to expand our online presence, we're looking for a strategic thinker who can drive growth and innovation across all digital channels.
Position Overview
We're seeking an experienced digital marketing professional to develop and execute comprehensive digital marketing strategies that drive brand awareness, lead generation, and customer engagement. The ideal candidate will have a proven track record of success in managing multi-channel digital marketing campaigns.
Key Responsibilities
- Develop and implement comprehensive digital marketing strategies aligned with business objectives
- Lead and optimize paid digital advertising campaigns across multiple platforms (Google Ads, Meta, LinkedIn, etc.)
- Manage SEO strategy and implementation to improve organic search rankings
- Create and oversee content marketing initiatives across all digital channels
- Drive email marketing strategy and automation workflows
- Analyze campaign performance and prepare detailed reports on KPIs
- Manage social media strategy and presence across all relevant platforms
- Coordinate with internal teams and external agencies to ensure consistent brand messaging
- Monitor industry trends and recommend new technologies and strategies
Required Qualifications
- Bachelor's degree in Marketing, Business, or related field
- 5+ years of experience in digital marketing with demonstrated success
- Proven experience with SEO, PPC, social media marketing, and email marketing
- Strong analytical skills with experience in Google Analytics, Data Studio, and other marketing tools
- Experience with marketing automation platforms and CRM systems
- Excellent project management and team leadership abilities
- Strong understanding of current digital marketing trends and best practices
Preferred Qualifications
- Master's degree in Marketing or related field
- Google Ads, Meta Blueprint, and/or HubSpot certifications
- Experience with marketing in our industry
- Knowledge of HTML, CSS, and basic web development principles
- Experience with A/B testing and conversion rate optimization
Benefits
- Competitive salary commensurate with experience
- Comprehensive health, dental, and vision insurance
- 401(k) with company match
- Flexible PTO policy
- Remote work options
- Professional development opportunities
- Performance-based bonuses
- Modern office environment with standing desks and latest technology